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Certified Guerrilla Marketing Coaches Launch New 4-Week Branding Teleseminar

By Leslie Hamp & Holly George, Marketing Spit

June 20, 2007 - Holly George and Leslie Hamp, co-founders of www.boostyourbottomline.com, today announced a 4-week teleseminar for small business owners around the world who want to significantly increase business and marketing success.

"Create Your Ultimate Branding Plan" is a 4-session teleseminar beginning Wednesday, July 11 at noon Eastern time. In four, focused sessions meeting on consecutive Wednesdays through August 1, small business owners will master the one, fundamental aspect of business growth: Branding.

"Sadly, most businesses never consider branding, so they float along," Hamp said. "They throw money at different marketing options to see if they stick. Thousands of dollars and a couple years later, they're only slightly ahead of where they started."

George and Hamp, Certified Guerrilla Marketing Coaches, created the program based on their combined 35 years of marketing, advertising and public relations expertise garnered from working with regional businesses, international firms and everything in between.

The 4-session teleseminar includes live, weekly, interactive sessions; audio downloads; a Fast Track Branding eBook; proven, effective and fun branding exercises; an electronic, fill-in-the-blank template to help participants create a professional and workable Branding Plan; a successful, real-world sample plan for reference; a clear vision of the next steps to take in carrying out the new plan; and a Step-by-Step Guide to Fast Track Branding Success.

George said the time-tested, proven system dramatically shortens the learning curve and boosts marketing confidence. A recent participant agrees.

"Going through this program really opened my eyes," said London-based business owner Alex Greer, www.justtoobusy.co.uk. "I have a much better idea about my competitors and why Just Too Busy could be such a great business. I have had so many "a-ha" moments including my brand's core point of difference, an understanding of what I want to achieve, and a perfectly clear vision on how to get there!"

During the 4-session teleseminar, participants:

Master the 4 critical components of branding to immediately and dramatically increase sales

Position their business to stand out from competitors every time

Pinpoint that one, elusive promise that will pull customers in like a magnet

Work this promise to stimulate unmistakeable business success for years to come

Identify their ideal customer - the one that brings in 80% of profits

Learn to manage their brand through any economy - just like the pros

Unleash consistent action!

While the concept of teleseminars may be new for some, George says it's one of the most time efficient strategies business owners can embrace to boost marketing knowledge and action.

"It's like being on a conference call with like-minded business owners from around the world," she said. "Everyone calls a bridge line at a given time, then my business partner Leslie Hamp and I walk listeners through time-tested strategies designed to boost business and marketing success. It's a fantastic way to learn where to focus efforts for the greatest impact."

For more information and to register for the 4-session branding teleseminar, log onto www.boostyourbottomline.com/consulting

ABOUT BOOST YOUR BOTTOM LINE

Boost Your Bottom Line, founded by Certified Marketing Spitfires Holly George and Leslie Hamp, is a strategic business and marketing company helping small business owners get on the Fast Track to more customers, bigger profits and a business they can brag about. To learn more about their step-by-step Fast Track to Marketing Mastery program, log onto boostyourbottomline.com.