October 1 Business-Building Workshop Slated at Crystal Mountain Resort & Spa

By Leslie Hamp & Holly George

September 15, 2009 - Experienced business owners, start-ups and their teams are invited to a one-day retreat at Crystal Mountain Resort & Spa to learn how to survive and thrive during a recession, where to focus marketing and sales efforts for the greatest impact, and quick fixes to reboot the business brain.

Crystal Mountain Resort & Spa is partnering with Holly George and Leslie Hamp, Certified Marketing Spitfires™ and co-founders of Boost Your Bottom Line, a strategic business and marketing company, to offer the one-day workshop on Thursday, October 1 from 9 a.m. - 5 p.m.

Hamp and George said they strive to take the mystery and frustration out of the sales and marketing process by showing participants, step by step, how to build powerful relationships that transcend economies and guarantee business growth. Participants will learn proven tactics they can implement the minute they leave the workshop.

Registration begins at 8:15 a.m. followed by a morning session to refocus business goals.

"Participants will tune into their big picture, discover the most important qualities needed for a success mindset, and identify ideal customers and how to connect with them," George said. "They'll also discover why they're selling their products or services at only 1/4 of their potential and how to capture the remaining 3/4."

Retreat time has been set aside from noon to 2 p.m. so that participants can experience the Crystal Spa, a walk in the Michigan Legacy Art Park, a personal training session, a work-out in the Peak Fitness Center, a round of golf on Crystal's championship golf courses, or a delicious meal in the Thistle Pub & Grille.

Revisioning is the focus of the afternoon session as participants learn the 4 different hats an entrepreneur must wear, how to perform each role, and which to delegate and why. They'll also learn how to create meaningful relationships with those they are meant to serve, and they'll design a detailed Personal Connection Selling™ Blueprint with customized tactics tailored to their business.

"There's nothing like a live event to catalyze change," Hamp said. "When you want to achieve a higher level of business success, you need to surround yourself with successful people and learn proven techniques used by thousands of businesses. We like to tell participants that they'll discover their inner marketing and sales guru and leave with a newfound level of sales confidence and inspiration to fuel their success."

Those attending the workshop will receive a $25 gift certificate for services at Crystal Spa. In addition, attendees can reserve hotel accommodations from $89 by calling 1-800-968-7686.

"Crystal Mountain is the perfect setting to refocus, retreat, revision and restore," George said, "and that's exactly what most business owners need to become more focused and more successful."

To find out more, listen to a preview call, and to register for the workshop with the Certified Marketing Spitfires, visit www.spitfireworkshop.com. For more information on Boost Your Bottom Line, visit www.boostyourbottomline.com. For more information about Crystal Mountain Resort & Spa, visit, www.crystalmountain.com.

ABOUT BOOST YOUR BOTTOM LINE

Boost Your Bottom Line, the Personal Connection Marketing™ company founded by Holly George and Leslie Hamp, is on a mission to ignite small business success. For hand-holding to immediate and long-term, measurable sales growth, and to sign up for your free Marketing Mastery Success Kit, visit www.boostyourbottomline.com